Obstacles are part of life, whether it be in your creative ability or business. When you come across a setback, you tend to be stunned by this sudden halt to your forward propulsion. Some people give up at this stage and fail to reap the benefits of what lies just beyond.
It is at this stage that you need to remind yourself that success is a path forged with pain, failures and consistency. Things that are of value are not easily obtained.
Next time you feel like you’ve hit a ceiling, think of the 40% rule. The 40% rule encapsulates the idea that when your mind and body tells you that you’re exhausted and can’t go any further, you’ve only achieved 40% of what you are capable of. That’s less than half of your abilities. You have 60% left to draw energy from.
So step back, assess the situation and plan your way forward. Because consistency is what separates the successful from the unsuccessful.


